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Big. Bold. Beautiful.

Everything you love is now even better with iOS 10, our biggest release yet. Express yourself in bold new ways in Messages. Find your route with beautifully redesigned Maps. Relive memories like never before in Photos. And use the power of Siri in more apps than ever. There’s so much to say about iOS 10 — here are just a few of our favorite things.

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Stickers.

Slap them on top of bubbles, dress up a photo, or even put one on another sticker. Available in the new App Store for iMessage.

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It’s how you say it.

Change the way your message bubbles look. Say it proud. Say it loud. Or whisper it.

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Let’s celebrate.

Say things like “Happy Birthday!” or “Congratulations!” with animations that take over the entire screen.

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Siri. Now open to apps.

Siri works with your favorite apps from the App Store, so you can ask it to book a ride through Lyft, or send money to someone with Square.

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Add a personal touch.

Send fireballs, heartbeats, sketches, and more. You can even draw over videos.

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Touch and go.

Use 3D Touch in apps like Calendar, Weather, and Stocks for a quick glance at the information you need.

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iMessage apps.

Easily access your favorite apps to create and share content, make payments, and more, without leaving Messages.

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Music. Redesigned.

The simple, intuitive design makes it even easier to enjoy your favorite songs. You can also view the lyrics while you’re listening to them.

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Your past, beautifully presented.

The Photos app can help you rediscover cherished memories — like a weekend hike or your baby’s first birthday — and even create beautiful movies out of them.

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Search along your route.

See what’s around the corner and easily find the closest places for gas, food, or coffee. Maps even tells you how much extra time it will take to arrive.

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Rich notifications.

View photos and videos or respond to a message right in your notifications.

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Multilingual typing.

Now you can type in two languages at the same time without having to switch between keyboards.

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Write it yourself.

Send a message in your own handwriting. Your friends will see it animate, just as ink flows on paper.

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Raise to wake.

Simply pick up your iPhone to wake it up. Your notifications will be there waiting for you.

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Tapback.

Just tap to send one of six quick responses that let people know what you’re thinking.

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Invisible ink.

Send a message or photo that remains hidden, then simply swipe to reveal it.

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Home smart home.

The new Home app lets you turn on lights, unlock doors, and even raise your window shades — all at once if you like.

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Maps. Now taking reservations.

Book a table through apps like OpenTable, and a ride with Uber — all within Maps.

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Tap to replace emoji.

Swap out words with emoji — all with a simple touch. That’s something to smile about.

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Apple Pay on the web.

Shopping online is now faster, safer, and more private than ever. Just browse, then pay in your browser.

maps

Street smarter.

Maps can make proactive suggestions for where you’re likely to go and the fastest way to get there.

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Contextual predictions.

Typing is quicker and easier than ever. When you type something like “I’m available at,” the free time in your calendar pops up as an option.

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Been there. Found that.

Search your photos by the people or things in them, like a beach, a football game, or a puppy.

news

Your news never looked so good.

Easily find the stories that matter to you most, in distinct sections of the beautifully redesigned News app.

Your info. Safe and secure.

Your privacy always comes first. That’s why iOS 10 uses on-device intelligence to identify the people, objects and scenes in Photos, and power QuickType suggestions. And when you do share sensitive data with Apple for services like Siri and Maps, it’s always encrypted and never used to build user profiles.

macOS Sierra

What can your Mac do now? Just ask.

Siri makes its debut on Mac, with new capabilities designed just for the desktop. And that’s not the only way your Mac is smarter. macOS Sierra helps you rediscover your best photos, shop more securely online, and work more seamlessly between devices. It can also help free up valuable storage space. Now your Mac does even more for you, so you can do more with your Mac.

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Siri

Just like you, Siri can do great new things on a Mac.

Talk about big news. No matter what you’re working on, your favorite personal assistant is always a click away. The handy features of Siri on iOS are now on your Mac, along with brand-new ways to help you with the things you do every day on your desktop.

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Ask Siri to do its thing while you do yours.

Siri on Mac is all about multitasking. So you can be working on one thing, like finishing up a document, and ask Siri to send a message to your coworker saying it’s on the way — without stopping what you’re doing.

 

Could you ask any more of Siri? In a word, yes.

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Photos

Rediscover memories in beautiful new ways.

You’ve spent years capturing moments worth remembering. Now Photos can turn them into unforgettable experiences called Memories. And powerful new technologies make Photos even better at face recognition, let you display all your photos on a world map, and even allow you to search your photos by the objects and scenery in them.

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Apple Pay

The web. Now accepting the easiest and safest way to pay.

Your Mac has always been the perfect place to sit down and do some serious online shopping. Now it’s an even easier and more secure place to pay on the web using Apple Pay in Safari. Look for Apple Pay on many of your favorite shopping sites, then complete your purchase with Touch ID on your iPhone or by double-clicking the side button on your Apple Watch. Your credit card details are never shared by Apple when you use Apple Pay, and your transactions are protected with industry-leading security.

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Auto Unlock with Apple Watch

Log in before you even sit down.

Get instant access to your Mac when you’re wearing Apple Watch. Just wake up your Mac and you’re ready to go. Take a quick call or step away, then get right back to work. No password typing required.

Universal Clipboard

Copy on one device. Paste on another.

Copy images, video, and text from your iPhone. Then paste to your nearby Mac — or vice versa. There are no extra steps. Just copy and paste as you normally do. Find a great recipe while browsing on your Mac? Paste the ingredients right to the grocery list on your iPhone.

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iCloud Drive

Your Desktop and Documents folder. Accessible on all your devices.

Now your Desktop and Documents folder — where most files are saved — can be automatically stored and updated in iCloud Drive. So you can always access them, including on a second Mac. No more wondering, “Where did I save that?” The answer is everywhere.

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Messages

Liven up the conversation.

Express yourself in fun new ways. Send a huge emoji. Respond back with a heart or a thumbs-up on a friend’s message bubble. And play videos and preview links right in the conversation.

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iTunes

Now with an all-new Apple Music experience.

Finding your favorite songs and discovering new ones is even simpler with the freshly redesigned Apple Music inside iTunes. The revamped For You makes it easier to discover new music and playlists we think you’ll love. The new Browse section lets everyone see the best of what’s available on Apple Music, from exclusives and new releases to playlists and top charts. And now you can view lyrics while you listen in the refined MiniPlayer.

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With the new watchOS, apps launch instantly and are easier to access. You can choose from a range of new watch faces and share your daily activity with friends. The new Breathe app helps you stay healthy by taking a moment for yourself every day. And messages are more expressive and delightful. It’s the world’s most loved smartwatch — now with even more to love.

Performance & Navigation

Faster access to your favorite apps.

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Now apps launch immediately with updated information, so they’re always ready when you are. You can easily get to the app you want by clicking the side button for an all-new Dock. And swiping from the bottom of the watch face reveals Control Center for your most used settings.

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Watch Face

Fresh faces. And fresh ways to switch them.

Choose from a variety of new faces, and customize them with an even bigger selection of useful apps. And now you can switch faces on the fly, so you’ll always have the right one for whatever you’re doing. Start with the Modular face and apps for your workday. Then easily swipe to the Activity face as you head to the gym.

Activity Sharing

Share. Compare. Compete.

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Share your Activity rings with friends and family for motivation. Compete to see who can close all three rings first. Or let your trainer keep an eye on your daily progress. Get notifications when people finish workouts or earn achievements. Then reply right in Messages with some encouragement or a little smack talk. You can even send your own racing heartbeat with Digital Touch.

Wheelchair Use

Fitness for all.

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We should all be able to track our fitness. So we optimized the Activity app for wheelchair users, taking into account different pushing techniques for varying speeds and terrain. There are also two wheelchair-specific workouts and a new Time to Roll notification.

Workout

Sweat even more details.

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Now you can see up to five workout metrics — distance, pace, active calories, heart rate, and elapsed time — all at once, without having to swipe. You can highlight your most important metric, mark segments, and label workouts like Pilates and Boxing. Your Apple Watch even automatically pauses on a run, like at a stoplight, and resumes when you do.

Workout

Sweat even more details.

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Now you can see up to five workout metrics — distance, pace, active calories, heart rate, and elapsed time — all at once, without having to swipe. You can highlight your most important metric, mark segments, and label workouts like Pilates and Boxing. Your Apple Watch even automatically pauses on a run, like at a stoplight, and resumes when you do.

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With the new watchOS, apps launch instantly and are easier to access. You can choose from a range of new watch faces and share your daily activity with friends. The new Breathe app helps you stay healthy by taking a moment for yourself every day. And messages are more expressive and delightful. It’s the world’s most loved smartwatch — now with even more to love.